The point of sale is the place where the success of each brand’s proposal is resolved. It is to raise the qualitative and quantitative value of the products, generating an adequate flow in an environment capable of seducing the potential buyer.
The contests in fairgrounds are one of the most powerful commercial tools in B2B. It is to offer differential elements that allow them to stand out and raise the image of their clients to achieve the precise notoriety in each of the editions.
To surprise is to move and emotion is something vital in the relationship of a brand with its environment.